Agree the shot list before the shoot
Service proposal builder
Commercial photography proposal.
Create a polished commercial photography proposal covering planning, shoot scope, retouching, delivery and image usage.
10 proposals free · no card required · editable before sharing
Built to remove ambiguity
A proposal your client can understand—and act on.
Clarify production expenses and rescheduling
Price image usage transparently
Before you generate
Bring the facts that make this proposal specific.
A useful first draft depends on the commercial detail only you learned in discovery. Capture these before writing:
- The client’s current situation and desired outcome
- The exact deliverables, dependencies and exclusions
- Budget signal, currency and preferred payment milestones
- Decision makers, approval process and timing
- Relevant proof you can support
- The next action you want the client to take
A better brief
Describe the decision, not only the deliverables.
For a commercial photography proposal, explain why the work matters now, what a successful engagement changes and which trade-offs the client is weighing.
Useful brief direction
“Build a proposal that helps the client agree the shot list before the shoot. Include campaign objective, creative brief, shot list, clear boundaries, three meaningful options and a recommended next step.”
Questions, answered
Before you start.
Can I include licensing?+
Yes. Describe duration, territory, media and exclusivity.
Can I charge production expenses separately?+
Yes. Separate your creative fee from crew, travel, studio and equipment.
Does it cover cancellation?+
Yes. Add weather, rescheduling and cancellation terms appropriate to the shoot.
Start with the right structure.
Add your client context and shape a complete first draft in minutes.
Create this proposal free →